Chapter 387: Operation, it’s amazing, isn’t it?
“Oh, do so many people like to play games?” Ma Lu said in surprise.
"Then it seems that this linkage can be done. In fact, it''s not that I don''t want everyone to eat the atonement cakes. The main reason is that the raw materials for making atonement cakes are very scarce. I only buy them from abroad. I really can''t make them in the short term. That’s a lot of volume.”
“Then how much can Boss Ma spend for linkage?” Bald Man asked.
This is also the issue that everyone is most concerned about.
?Ma Lu thought for a moment and said, "Let''s do this. I''ll take out 50 copies."
"The previous 10 million remains unchanged, plus 5 million, 100 copies." The Bald Man reported another number that made everyone tremble with fear.
“Okay, I’ll do it.” Malu hesitated for a moment, but finally gritted his teeth and agreed.
“You can’t deduct the remaining 40 copies of the reward activities for linkage!” Boss Hu reminded from the side.
“Hmm, I’ll find a way from other places.”
After hearing this, everyone felt relieved again, and then a burst of cheers broke out in the restaurant, and everyone high-fived each other, as if they had won a fierce battle.
?Ma Lu glanced at the bald man beside him and caught a look of doubt passing through his eyes.
It’s amazing, human beings.
When Ma Lu just explained his plan to Tuduzi, which was to use lotus leaf carbon cakes to divert water to Chiling, Tutuzi still didn''t understand why it was so complicated, so he just announced that he would take out 100 copies for linkage. The result would be the same anyway. .
But Ma Lu told him that doing so would definitely result in angry customers.
Because 100 lotus leaf charcoal cakes that could be bought directly are used for linkage, which requires multiple procedures and takes a lot of time and energy to sell. Customers will definitely not be happy and will even complain about the game. Come.
But now, after all this pulling and pulling, coupled with the bald man spending a lot of money and paying 15 million in co-branding fees, he has won 100 more portions of lotus leaf carbon cakes for everyone. The nature is completely different. The Chiling project team and the diners stand on the side Together.
However, Ma Lu had already made it clear that he would only sell 60 portions of lotus leaf carbon cakes during the three days of the reward event. Coupled with Boss Hu''s amazing assist, he raised a bid of ten times. However, Ma Lu still insisted on not selling more, which actually made everyone happy. Accepted the fact that there are only 60 servings of lotus leaf carbon cake.
In the final analysis, most people are not worried about scarcity but about inequality.
??Universe Infinite Canteen has always had limited quantities like this. Everyone queued up based on their ability, and the reward activities were just smaller portions. Later, Bald Man offered a sky-high co-branding fee and Ma Lu refused. This shows that he is indeed very principled and ethical.
??In the end, he changed his mind after seeing everyone''s enthusiasm for the game. He gritted his teeth and added another hundred copies. He also explained that the raw materials were rare, so no one could point out his fault.
On the contrary, many people have changed their views on him after this incident.
??And after a hearty and fierce struggle, the diners were satisfied with the hundred portions of lotus leaf carbon cakes they were supposed to get, and even felt a sense of joy that they had earned something.
It’s true that it’s a win-win-win situation.
How is it, operation, it’s amazing!
After two weeks of in-depth experience with "Sekiling", Ma Lu found that the foundation of this game is actually not bad. Although the values ????in some places are very bad, there are many bright spots. The more problems actually lie in Operations of the project team.
??Bald Bald and his group of subordinates can kill people and kill enemies in the abyss, but if they are to compete with players in a battle of wits and courage, they are not professionally qualified, and their brains are not very good.
?Furthermore, the operation of games these days is already a hell-level difficulty. Nowadays, there are basically no producers and planners of new games who are not flying horses, and the rhythm is one after another.
No matter what type of game, it will basically become a PVP game for planners and players, and they cannot adapt to today''s version. Fortunately, the operational problem is not irreversible, and even if it can’t be saved, the producer and his game team will be scolded, and it has nothing to do with the special consultant Ma Lu.
Therefore, Malu boldly made a series of drastic adjustments to the project team’s original operation plan.
?However, the top priority right now is to attract traffic first. Without players, no amount of adjustments will be meaningful.
Purchase is of course the simplest and crudest method, but Chiling is not a lightweight game that can be played by clicking to download or even opening a web page. People from the marketing department need to come to deliver the game.
??Moreover, players who are generally attracted by such small advertisements want to free their minds and have fun, and are unlikely to want to be tortured in the Red Ridge. The conversion rate is probably very ugly.
Of course the most critical thing is cost.
In comparison, it is undoubtedly more advantageous to rely on the free customer flow of the Universe Infinite Canteen.
In fact, restaurants are natural traffic entrances, but ordinary small restaurants do not have as many diners as the Universe Infinite Canteen. If some of these diners, even only one tenth, can be converted into players, there is no need to worry about the early development of Chiling.
??However, this is simple to say, but not easy to do.
This is also the reason why Malu and Tutuzi sang a double act together to perform this scene.
?Ma Lu then put on a whole show and took Balduzi to the back door for further business negotiations, and came back about a quarter of an hour later.
? It turned out that a group of diners, including Boss Hu, who had finished their meals, did not leave, but were waiting at the door for the linkage results.
?Ma Lu didn’t waste any time and immediately announced the next linkage plan.
As the first linkage between the two parties, the activity is not complicated.
?First of all, there will be advertisements for Sekirei''s games in the store. Diners who come to the Universe Infinite Canteen can receive a Sekirei game disc for free, which can be played on XBOX, PS5, or computer.
The production team will also launch a special prop called cookie fragments in the game. This kind of prop can be obtained by completing tasks or killing wild monsters. 99 pieces can be collected to synthesize a complete cake coupon.
?Snapshot the QR code behind the cookie coupon and you can come to the store to buy the atonement cake.
?Just after Ma Lu announced the details of the linkage, people gathered around Bald Guy asking for game discs.
??Boss Hu also received one, but did not leave. Instead, he said to others.
“Dear friends, I have created a game group. Anyone who is interested can join it. Everyone can play dungeons together, exchange strategy experiences, or chat in it.
"In addition, if anyone is willing to bear the pain and give me the cake coupons or pieces of cake coupons, my price will definitely satisfy everyone."
After hearing what he said, many people took out their mobile phones and joined the group.
?In addition, some diners who are not short of money and are very interested in lotus leaf carbon cakes have followed Boss Hu''s example and formed some player groups.
Some people even couldn’t wait to chat about the game in the group. However, as a publicly available game, Sekirei has very little information on the Internet, making it seem quite mysterious.
This has aroused the interest of many people.
(End of this chapter)