What is the middle class?


    There are usually two standards for the division of the middle class, one is by income, the other is by occupation.


    There are indicators for the middle class. According to income, his assets should be at least 10 million yuan, including real estate, working capital of more than 1 million yuan, and monthly income of at least 40000 yuan. In addition, with at least college education, the values of the middle class are in line with the interests of the current ZF, and the middle class determines the stability of a GJ.


    White headed eagle, an old big country, has long been a middle-class civil society. The standard for their division is that the husband and wife have an annual income of about 100000 US dollars. Once they work, they buy a Japanese car. After working for two years, they begin to provide a house of about 200000 US dollars, more than 100 square meters, belonging to the middle class. This class accounts for about 80% of the total population. At the same time, they are also the backbone of the society and have always been the beneficiaries of the economic development of the white headed eagle.


    Of course, money is not the only criterion for dividing the middle class. Otherwise, even if the material standard is met and there is no spiritual pursuit, then sorry, you can only be a "local tyrant".


    "Life is not only about carefree life, but also poetry and the distance" can be used to describe the life of the middle class in literature and art.


    The middle class is far more than material wealth, but also has a quality of life that is not out of tune. For example, the living environment can not be as luxurious as the rich man level, but in the decoration, furniture and other aspects of the choice is particularly attentive.


    You can not eat delicacies, but you should have a pleasant pursuit of delicious food. You should also have a rich life, such as watching ballet, listening to concerts and so on. If you have nothing to do, you will drink some red wine, taste coffee or Pu''er tea at home...


    Although Arthur also knows that the number of middle class may not exceed 200 million in the current China, but with the economic growth of China, this proportion will continue to increase, which is no doubt.


    The explosion of this class will naturally increase the demand for luxury goods and more refined materials, which is why he is optimistic about the development potential of red wine and olive oil in China.


    What''s more, he knows more about Chinese consumers than any other foreigner. They have a special preference for "imported" products. In the minds of many Chinese people, because some foreign brands have a long manufacturing history, imported brands have always been the symbol of quality and reputation in people''s minds.


    Because of this, some domestic enterprises are keen to package themselves as foreign brands, or take a foreign name or register a trademark in a certain country. However, the key technology and equipment are far from the real advanced technology, and the products made are full of hidden dangers. The consumers who want to buy a foreign product and use it at ease, but the result is that run counter to one''s desire.


    In particular, the red wine market of the Chinese dynasty is in a state of chaos, and it is difficult to distinguish the true from the false.


    In the end, there was even a strange phenomenon, that is, in China, no one dared to buy cheap red wine. Buying low-cost red wine is like seeing emerald with a price of tens of thousands of Yuan suddenly discounted to several hundred yuan in the shopping mall. I always feel that there is something fishy in it, and I am afraid that it will be replaced by inferior quality.


    The reason is that the price system of China is high. If a bottle of good red wine is marked at a low price, it becomes a low-grade wine in the eyes of customers.


    However, the virtual high price of red wine is largely created by film and television works. When it comes to red wine, we must first think of those "Lafite" who are the local tyrants in the drama. This also led to the idea of a lot of red wine Xiaobai. French red wine is the best red wine in the world. This is just the result of successful brand marketing of some French wines.


    In fact, Spain, Italy, the United States, Australia, Chile and even Africa produce a lot of good wines, many of which are comparable in quality to the top grade wineries in the French wine classification system.


    For example, Arthur was in the bar of Mordor, and saw that the wine from Europe in the British supermarket became more than 300 yuan in the Chinese bar. To be honest, the water of French red wine in China is too deep. To be honest, even real French people buy Chilean red wine to drink.


    In the Chinese dynasty, red wine "near famous brand" phenomenon spread all over the market. Low price red wine could not be sold. The blending of imported red wine made huge profits. Of course, this is not the most ridiculous. The most ridiculous thing is the kind of red wine that you buy for more than ten yuan in the supermarket, and you can buy one for free. The so-called red wine, even a drop of wine, is not available...


    We should know that, in addition to customs duties, bottled wine needs to pay VAT and consumption tax as soon as possible, as well as logistics and storage costs. From the importer to the retailer, it usually takes three or four times to change hands, and each time the normal price increase is about 30%. In this way, it is not surprising that the last link in the chain can be sold for several hundred yuan.


    Ten yuan, dozens of yuan want to buy imported red wine, that really is not only drinking fake wine, but also paying IQ tax...


    (in this, the so-called scanning the price is a pit in the pit. In the red wine industry, the so-called "high scanning price, low price" is to "send gifts" to look good and have face. In a word, if you want to drink red wine, you can get what you pay for


    Arthur hopes that before the Chinese red wine market is thoroughly rotten, he will lay out ahead of time and create a well-known imported brand. In fact, as long as the goods are good enough, ask some familiar foreign stars to shoot several tall advertisements, and then implant them in movies and TV dramas, and promote and sell them in place. In three or five years, the success can be achieved.As for the olive oil market, it is similar to the red wine market. According to Arthur''s understanding, Greek olive oil was the first to enter the Chinese market. However, because he did not pay attention to quality control and packaging, although he always boasted that he was the best oil in the world, he did not leave a good impression on the Chinese people.


    Therefore, the potential that these two markets can tap is undoubtedly huge. In the face of the rising large middle class, as long as it is to create brands, sales volume is really not a problem.


    Arthur must do the business of red wine and olive oil. Of course, this is also a compensation and benefit binding for Jiang Lai. Women and wealth can kill two birds with one stone. Why not do it!


    The next morning, after a day''s recuperation, Jiang Lai was finally able to have a normal activity. After breakfast, they changed their clothes and turned around in front of Arthur. With a sweet smile, Jiang Lai asked, "how are you doing?"


    Looking at a camel coat on the outside and a white high collar fur skirt on the inside, Arthur showed a beautiful little Tui, a pair of small white shoes, a ball bun on the top of his head, and Jiang Lai, with his hair spread out, nodded and laughed: "it''s natural, smart and lovely. But are you sure it''s ok? Do you want another day off? "


    JIANG Lai gave Arthur a angry look and said," it''s all your fault! "


    "Oh, yes, yes, it''s all my fault..." Arthur came forward and hugged Jiang Lai. Qin gave her a soft smile and said, "one is born, the other is ripe."


    "Dream! Don''t think about it Jiang Lai, hearing Arthur''s words, knew that he had completely thought about it, and he was afraid of the direct veto way.


    "Ha ha..." Arthur didn''t argue with Jiang Lai, but he just laughed. It was like Pandora''s box. Once opened, he would never return.


    "Hum! I''m going to see what''s going on with the house. If everything is arranged properly, I''ll move there today. It''s not convenient to stay in a hotel. " Jiang Lai looked at Arthur''s hateful smile and became more and more embarrassed. However, she also knew that she was eaten to death by him and could not refuse him at all.


    Sometimes she also hated herself. How could she be so stupid and let him bully herself? Every time she was coaxed into being soft hearted, she was foolishly cheated by him. She regretted later. It was too late. Her bottom line was pulled down again and again...


    , "ha ha, you has the final say, but I am afraid I can not accompany you at noon. I am going to meet with Chen Chuanqi and storied company." Arthur laughed.


    Jiang Laimei''s eyes brightened slightly. Chen Chuang, the most legendary company in Mordor these years, was really thunderous. Knowing that Arthur was going to do business, she naturally would not be entangled. Instead, she nodded her head cleverly and said, "you are busy with you. Don''t worry about me. This is my territory. I happen to go home and I haven''t seen anyone for several days."


    "Hehe, help me to bring some gifts to the second old man. Thank them for giving birth to such a beautiful and charming goddess as you come out and fascinate me." Arthur laughed.


    “YZHS！” Jiang Lai''s face showed a happy and sweet smile, but he was still unforgiving. After standing on tiptoe, after Qin in Arthur''s face, he picked up his handbag and left the hotel with Arthur''s escort.


    www.novelhold.com , the fastest update of the webnovel!