"I didn''t say you were wrong, but I have different opinions from you." I said: "yes, when we first started our business, when we worked for others, our original goal was to make money, and making money was our primary goal However, when our development leaps to a new level, our goals will also change. Our vision, our spirit, our strength and our vision will all have to be adjusted to suit them. "


    "Oh..." Haizhu looked at me, eyes are very focused.


    "I think, at a certain stage, it''s much better to focus on work than on making money." I said: "human beings have been working since the beginning of history. The history of money is only a few thousand years, but you should remember that the longer the history is, the closer things are to the essence The experience of very successful people tells me that work is more effective than making money. The rich are generally people who aim to do things. It is difficult for people who only want to make money to step out of the ranks of migrant workers and small bosses. "


    Haizhu nodded in a confused way: "Oh..."


    "Work can make us live a wonderful life, earn the most money and make us live a natural and unrestrained life. Even if we have a lot of money, we will face the danger of alienation of life." I said.


    "Brother, I don''t seem to understand what you said." Haizhu said.


    "It doesn''t matter if you don''t understand, but you have to remember my words, and you will realize it later." I said.


    "Well..." Haizhu nodded: "in fact, I work hard. My goal is to make money, but I achieve it through hard work So, can I say that my goal is to work? "


    "Obviously not, because you don''t have that sense in your mind." I said: "put down the topic just now, just talk about the work. Different people have different understanding of the work."


    "What''s the realm?" Haizhu said.


    "The first level is to make a living. People should first solve the problem of eating and have a job to survive. This is the basic stage of work." I said, "the second level is career. When eating is not a problem, work gradually becomes a career and becomes a spiritual pursuit and a sense of achievement; the third level is happiness. Working is happy and work is full of fun; the fourth level is happiness The realm is selflessness. Self is completely integrated with work. Work is an integral part of life Zhu, think about it. What kind of realm do you belong to now? "


    Haizhu tilted her head and blinked: "well, this Hey, hey, I won''t tell you. "


    I smile: "what don''t tell me, don''t think of it for the moment?"


    "Hee hee..." Haizhu said with a smile, "I''ll think about what you just said."


    I said, "if you think through what I said just now, you will know whether your business strategy is correct."


    Haizhu nodded: "well..."


    After thinking about it, I looked at Haizhu and said with a smile, "ah Zhu, managers can be roughly divided into three categories: ordinary people, excellent people and excellent people. Which of these three categories do you want to be?"


    Haizhu lay on my shoulder and said, "how can these three kinds of people be distinguished?"


    I said: "in terms of challenges, ordinary people are afraid of challenges; excellent people meet challenges; excellent people look for challenges. In terms of opportunities, ordinary people wait for opportunities; excellent people grasp opportunities; excellent people create opportunities. As far as the degree of doing things is concerned, ordinary people can do it; excellent people can do it well; excellent people can do it to the extreme. As far as persistence is concerned, ordinary people stick to it for a while; outstanding people stick to it for a while; outstanding people stick to it for a lifetime. "


    After listening, Haizhu pondered for a while and said, "ideally, of course, I want to be an excellent person, but in reality, I think it''s good that I can be an excellent person."


    I laughed: "well Ideal is always higher than reality. In fact, in reality, more people are ordinary people. "


    Haizhu said, "brother, what kind of person do you want to be?"


    I said: "with you as an excellent person, I can be an ordinary person. With you as an excellent landlady, I will depend on you to support me in my next life."


    "Ha ha, you''re teasing me again Right and wrong. " Haizhu smiles: "in my opinion, you are absolutely an outstanding person I''m afraid I can only be an ordinary person without your guidance. "


    I said: "in fact, which step we can take is secondary. The key is that we must have the goal and courage to be outstanding. The higher the goal, the stronger the motivation we will have. You are now a business manager and the boss of the company. You should learn to have your own opinions and opinions on some business management matters. As long as you think it is correct, you can implement it. Don''t be afraid of failure or detours.


    "I won''t comment on the business strategy you said just now. Think about it yourself. If you think it''s right, then do it. If you think there is something wrong, you can adjust In a word, Zhu, you should learn to be independent and form your own ideas and opinions in constant practice. "


    Haizhu listened carefully and nodded: "well, we are starting a business and our company is developing. I grow up with the development of our company."I said: "no matter how big a boss is, he starts his own business from scratch It''s hard to start a business and there are many battles. This is the experience of many people At the beginning of starting a business, we should pay special attention to a few points. "


    "What time?" Haizhu said.


    I said: "my experience is that business should start from a small age, not because it is small; we should be good at divergent thinking, constantly looking for business opportunities and relationships in practice; we should firm our faith, and do not blindly follow the trend when doing marketing. When making a decision, don''t expect everything to be ready. You can start to operate when you are half ready. The operating cost should be controlled to every penny and the profit should be increased to the limit. In addition, it is necessary to use people without doubt and delegate power when it is time to do so. "


    "Well - well said!" With the voice of the speech, the door of the office was pushed open again. This time, what came in was not xiaoqinru, but Haifeng.


    "Ha Brother, why are you here? " Haizhu shouts, jumps over and holds Haifeng''s arm.


    "What? I can''t come? " Haifeng walked in with a smile and looked at me: "Yo boss Yi, I haven''t seen you for a long time. I miss you very much."


    I laughed and looked at Haifeng: "boss Hai, how can you come here when you have time?"


    "When I was driving by, I suddenly missed my sister very much, so I came to have a look. I didn''t expect that boss Yi was also here, so I visited her together." Haifeng sat down, cocked his legs and shook: "I tell you, again, I''m not looking at you. I''m looking at my sister You don''t want to feel good about yourself. "


    "Hee hee..." Haizhu smiles happily and sits beside Haifeng.


    Haifeng looked at me: "as soon as I got to the door, I heard your theory of force. You''re instilling golden entrepreneurial principles into Haizhu How about it? I''ll also listen to master Yi''s opinions. "


    I said with a smile, "go to hell."


    "Haifeng grinned:" and it''s not decent to treat my brother-in-law like this Today, I''ll let you go for my sister''s sake. Otherwise, with your attitude towards my brother-in-law, I''ll screw your head off as a chamber pot when I get angry. "


    Haizhu and I laughed.


    After we finished laughing, Haifeng said to Haizhu, "a Zhu, I''ll tell you that the golden entrepreneurial rule that Yike just talked about is good, but it''s not enough just to have this rule. I''ll add to you, what''s the key to entrepreneurship? There must be capital, there is no capital, there is only the golden rule, you create a fart


    "Hee hee Don''t be rude Haizhu nods and counts Haifeng.


    "Well, don''t say rude words, stop farting, talk about air Without capital, you can create an air... " Haifeng said.


    "Ha ha, brother - you''re telling the truth. Of course, entrepreneurship requires capital." Haizhu said.


    "However, capital alone is not enough. We must also have a sense of capital That''s the most important thing. " Haifeng said.


    "Oh..." Haizhu looks at Haifeng.


    "Why are some people poor all their lives? Do you know why? " Haifeng looks at Haizhu.


    Haizhu shakes her head.


    Haifeng said: "one poor man bought 50 pairs of slippers with 100 yuan and sold them at the stall for 3 yuan each, so he got 150 yuan in total. The other poor man spent 100 yuan on rice and oil and salt. It''s also 100 yuan. The former 100 is added value through operation and becomes capital. The latter 100 is still just a living expense.


    "What does that mean? It shows that it is very difficult for the real poor to turn money from living expenses into capital, and they have no capital consciousness! A person without capital consciousness, who is poor if he is not poor? Therefore, a Zhu, a successful operator, must be a person with a strong sense of capital. With a sense of capital and the golden rule of entrepreneurship that your man just said, it''s not difficult to make money by combining the two organically. "


    With that, Haifeng burst out laughing.


    Haizhu chuckled: "it''s so easy to make money, just a few words? Ha ha, what you said is very reasonable. I''ve benefited a lot from it. However, it''s better to really infiltrate your views into your mind and understand them thoroughly. At the same time, we should do it with sweat and blood. After all, hard work is the hard truth. "


    Haifeng interrupted Haizhu: "my dear sister, I tell you that a person''s struggle to a certain level, the most important thing is not to work hard."


    "What''s that?" Haizhu said.


    "Uncle, what do you tell him?" Haifeng looked at me and said.


    I smile and shake my head: "I don''t know."


    "I wipe You''re giving me the opportunity to show off, aren''t you? " Haifeng said with a smile, and then looked at Haizhu and said seriously, "ah Zhu, I''ll tell you that at your present level, according to your own quality, what matters to you now is not hard work, but direction and dream.


    "The pressure and motivation is not that someone works harder than you, but that those who are several times as hard as you are still working harder than you, and that the travel companies that are better than you are still developing. Even if you can''t see the future for the time being, even if you can''t see the hope for the time being, as long as you have a direction and a dream, you should still believe that you can''t be wrong, the people you choose can''t be wrong, the life you choose can''t be wrong, the career you choose can''t be wrong It''s not an alarm clock that wakes you up the next day. In fact, it''s a dreamI agree with Haifeng''s words. I vaguely feel that Haifeng''s business philosophy and life thinking have become more mature after being tempered by reality.


    Haizhu praised Haifeng''s words: "brother, I didn''t expect you to say such insightful words That''s great. I remember it! "


    Haifeng grinned: "do you think your brother is a bucket, you are not as affectionate as your brother? Hum... "