For a long time, Arthur has been instilling his own investment preferences into Angela''s investment advisers. He has a strong preference for projects with stable performance, guaranteed returns, low risk and continuous "income after sleep".


    Even if the initial investment funds will be very high, but as long as these early investment can be fully recovered within 10 years, the rest is the so-called "net income"!


    Cinema line can continue to produce safe and lasting stable income, in line with Arthur''s income standard!


    Cinema has always been the leading industry of the whole film industry. And the big studios are supporting theaters because everyone wants their movies to be on the big screen for a while.


    "Boss, this is audien''s financial report. We can see that 90 million movie tickets are sold every year. The main revenue comes from the box office revenue of film screening, sales of goods, advertising sales, equipment sales, etc. the proportion of sales and sales of each department is as follows. The box office revenue is maintained at the level of 60% to 65%.


    Although the online streaming media or other service modes have brought challenges to the development of the cinema, I think the advantages of the cinema can not be replaced in the short term. I think that at present, there is still a lot of room for upgrading, but more refined operation strategies are needed.


    If we position the cinema as a cinema that only provides viewing, then we will be constantly threatened by other forms of entertainment or replaced by other peers. If we want to manage the cinema well, I think the value of the cinema is to provide an excellent place for our users. "


    As for Angela''s suggestion, Arthur frowned and nodded. He thought that the reason why China''s small goal would build the cinema in his own mall was to increase the customer''s retention time.


    "Indeed, if you can, build the cinema into a compound cultural paradise, where people can get together and experience different types of social entertainment needs, from movies, music, performances, games to food and drinks.


    Through these differentiated and characteristic services, the audience''s stay in the cinema can be increased, and these waiting time is an excellent sales opportunity for the cinema.


    At the same time, the online ticketing system can also be upgraded to attract the audience through targeted marketing strategies for young audiences. "


    Thinking of his previous experience in watching movies, whether it was the preferential price of tickets on the app, or the behavior of buying popcorn and drinks, Arthur said these good ways.


    And these words, to Angela''s ears, are not from the eyes of a bright, looking at Arthur''s eyes a lot of admiration, continue to speak, she thought about the night''s plan.


    "I have checked most of the cinemas in the odern group and found that there are also some that are old and difficult to make profits. For these cinemas, my suggestion is not to close those poorly managed cinemas, but to bring them back to the audience''s view through renovation and renovation. The audience''s expectations will be enhanced by a larger screen, better seating system and an impressive entrance hall. "


    "Tut, that will cost a lot of money." Arthur said helplessly.


    "Boss, money must be spent. Moreover, we should not only spend money on the renovation, but also raise more money, because once we step into the cinema industry, we can only move forward, not stay where we are." Anji Latin America eye sharp awn twinkles, the tone is very firm to say.


    "Raise more money? Do you mean to continue the M & A? " Arthur raised his eyebrows slightly, and asked in some uncertain way.


    "Yes, although the box office in the UK has maintained an upward trend for three consecutive years, the growth rate is slow. Compared with the early explosive growth, the growth of European films has been stagnant. This is the main driving force that drives us to expand.


    Whether in the United Kingdom or North America, the cinema market is a mature market, very stable and unbreakable. According to the report of IHS, the world''s average number of film viewing in 2009 shows that Iceland''s annual average number of film viewing is about 4.3 per person, Singapore''s 3.9 times per person, Australia''s 3.7 times per person, and the United States 3.5 times per person. 3 times per person in the UK.


    Although the emerging markets of central Europe, Eastern Europe and Asia have great potential to bring about high growth, in my opinion, mature markets such as Britain, Western Europe and North America still have their development value.


    For cinemas, M & A or self construction is a choice for many cinemas. Compared with the high land price and site selection problems faced by the construction of new cinemas, the acquisition of existing cinemas is a way of rapid expansion. Therefore, the only way out for us in the future is to acquire existing cinemas and realize rapid expansion.


    My suggestion is to choose to enter the local market in the form of acquisition of head cinema, so as to avoid the time of exploration and polishing in the local market, and inject the unique brand management characteristics we have established. Unified brand, standardized output of business strategy. "


    "Ha ha, I think since you have already thought of the future expansion strategy, then, you should also have the target you like?" Arthur for his own investment and financial adviser, or some understanding.To tell you the truth, Angela''s talent and ability are really impeccable. If it wasn''t for her previous career failure, which caused her to be questioned about her integrity in the field of investment, she would have been "labeled" and isolated in the investment community. He would not have been able to bring her into the Advisory Group at a low price.


    Picturehouses is one of the most successful art cinema brands in the UK. It owns more than 20 art cinemas, some of which are renovation of old cinemas, and an art film production company


    "And film production companies? How much is it? " With a twinkle in his eyes, Arthur asked the most concerned question.


    "Well, I have estimated that it only needs about 30 million pounds to eat it!" Angela said confidently with a smile, "however, if we want to buy it, we need to move quickly, because the film world group has also targeted it, so I think we can buy picturehouses first, and then buy the odern cinema line."


    "Film world group? What is it about? " Arthur asked, slightly raising his eyebrows.


    "Film world group was founded in the UK in 1995 by Steve Weiner, an American, with the support of private equity funds. In May 2007, it was listed in London and became the first listed cinema company in the UK. Currently ranked third, it is ambitious and has been expanding mergers and acquisitions.


    It is worth noting that in the past, only the six major Hollywood film companies in the United States had the ability of global film distribution. If we complete the integration of the audienne cinema line and acquire a North American cinema line, we can master the terminal channel and become the only non-U.S. enterprise with global film distribution capacity in the future. " Angela looked at the young boss with bright eyes and said the ultimate goal of her plan.


    And this ultimate goal also makes Arthur excited. If he really completes this plan, he will become a very important person in the global entertainment industry and become the most powerful group of people in the entertainment industry. Then those stars will not open the door to meet him?


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